storefront mockup

This wordmark was the product of a collaboration with the company's founder.  We started by iterating through a selection of fonts, colours, and imagery that properly captured the tone he wanted to convey to his target audience.

storefront mockup

We ended up creating two versions of the logo for use on light and dark backgrounds, and settled on the colour palette below for use on future projects.





I love helping people and organizations bring cool ideas to life. If you are interested in collaborating on a project with me, get in touch!